Although it is technically a part of the Israel Museum, the Shrine of the Book is ruled by Broshi as a private fiefdom. On one occasion during the height of the Dead Sea Scrolls brouhaha, Martin Weyl, the director of the Israel Museum, told Broshi to refrain from talking to the press because Broshi had developed an embarrassing foot-in-mouth disease. Broshi ignored the ukase with impunity.